The Centers for Medicare & Medicaid Services (CMS) report that over 1.2 million Americans signed up for health insurance from the start of the 2021 Marketplace Special Enrollment Period (SEP) for consumers in HealthCare.gov States through March 31, including approximately 376,000 signups from in the month of May.

The number of new plan selections from the start of the SEP opportunity on February 15 through May 31 represents a substantial increase in enrollment from the same period in 2020 and 2019, when 501,000 and 359,000 consumers signed up for Marketplace coverage, respectively.  In previous years, SEPs were available primarily only for qualifying life events, whereas this year the Biden-Harris Administration opened a SEP to all Americans in response to the COVID-19 Public Health Emergency.

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HealthCare.gov 2021 SEP Snapshot

HealthCare.gov Platform SnapshotCumulative
New Plan Selections1.240.936
New Consumers Requesting Coverage on App Submitted on or After Feb 152,299,724
Marketplace Eligible1,961,838
Medicaid / CHIP Eligible 331,491

Definitions:

New Plan Selections: The number of unique customers who didn’t have an active enrollment as of February 14, and made a plan selection on or after February 15, that is active as of the end of the reporting period. An active plan selection is one that is non-cancelled with an end date of December 31. While this plan selection metric is net of cancellations and terminations that occur during the reporting period, it doesn’t represent effectuated enrollments because reconciliation activity may continue in later periods.

New Consumers Requesting Coverage on an Application Submitted on or After February 15: The number of unique consumers who submitted an application and are requesting coverage on or after February 15 and didn’t have an active enrollment as of February 14. If determined eligible for Marketplace coverage, a consumer still needs to pick a health plan (i.e. plan selection) and pay their premium to have coverage (i.e. effectuate enrollment).

Marketplace Eligible: The number of new consumers requesting coverage on an application submitted on or after February 15 who are determined eligible to enroll in a Marketplace health plan, regardless of whether they applied for or are eligible for financial assistance.

Medicaid/CHIP Eligible: The number of unique new consumers requesting coverage on an application submitted on or after February 15 who are assessed or determined eligible for enrollment in Medicaid or the Children’s Health Insurance Program (CHIP).

2021 SEP by State Snapshot: Year over Year Comparison 

StateFeb 15 to May 31, 2021Feb 15 to May 31, 2020
Alaska2,527972
Alabama25,1278.761
Arkansas11,4194,492
Arizona23,6219,672
Delaware3,6671,878
Florida339,396142,294
Georgia87,95028,060
Hawaii2,6241,846
Iowa9,1074,687
Illinois33,13018,166
Indiana16,6568,584
Kansas12,4625,284
Kentucky10,0755,550
Louisiana10,0554,691
Maine6,0363,094
Michigan28,83115,856
Missouri30,73310,927
Mississippi18,1755,924
Montana4,4252,677
North Carolina74,07426,169
North Dakota3,3111,510
Nebraska9,5404,806
New Hampshire5,4253,013
New Mexico5,3922,183
Ohio28,53013,625
Oklahoma24,54512,371
Oregon13,7088,963
South Carolina35,57311,331
South Dakota4,4991,860
Tennessee34,14512,597
Texas239,37978,572
Utah26,66612,589
Virginia32,90813,786
Wisconsin20,70111,743
West Virginia2,5091,295
Wyoming4,0151,668
TOTAL PLAN SELECTIONS1,240,936501,496