Life insurance application activity showed positive growth in May, the MIB Life Index reported Thursday, up 1.6% year-over-year.
When comparing May 2025 to the same month in prior years, activity was up 1% compared to 2023 and up 8.6% compared to 2022. On a year-to-date basis, activity through May 2025 was flat at +0.9% compared to May 2024. On a month-over-month basis, May 2025 was down 4.3% compared to April 2025.
An age group breakdown yielded several interesting trends to watch, MIB reported in a news release.
Ages 71+ saw a surge in growth throughout 2025, achieving the third consecutive month of double-digit year-over-year growth in May. Ages 61+ saw year-over-year growth in May, while ages 31-60 saw flat activity and ages 0-30 saw declines.
May year-over-year activity was down 3.6% for ages 0-30, up 1.1% for ages 31-50, down 0.1% for ages 51-60, up 5.9% for ages 61-70, and up 22.2% for ages 71+. On a year-to-date basis, activity through May 2025 saw growth for ages 61+, in double digits for ages 71+, flat activity for ages 0-50, and declines for ages 51-60.